This is a video clip of a man named Juan Mann who went around giving free hugs at a mall in Australia. He experienced a lot of resistance for just offering free hugs to those who wanted. Free hugs were even banned, but people really supported the cause. Juan's simple idea really blossomed into something much bigger than he could have imagined. This was one of the first Youtube videos to get millions of views and Free Hugs have spread around the world.
Saturday, February 18, 2012
Friday, February 10, 2012
Being Cool with M&M
The commercial ad from M&M attracts audience by using the joke that matches the culture. The audience will easily get the point why their chocolate is “not average” but actually wild and sexual. By giving the narrator from the girl M&M talking something serious and made the claim that their not naked, with the contrast of another M&M jumped in and took off its shell to dance. The humor combining with American culture shows that the M&M chocolate is someting really cool.
Friday, February 3, 2012
Mans Last Stand
In a commercial viewed by Superbowl spectators, Dodge tries to sell their new Charger by marketing it with a slogan about "Man's Last Stand." The commercial focuses on all the sacrifice's men have made for their women and that they deserve to drive the car that they want to drive. Dodge uses a male perspective, perhaps it is sexism, to attract viewers and persuade them to buy a Dodge Charger.
Saturday, January 28, 2012
Stay a Step Ahead with 4G LTE
This is an AT&T commercial about the network's new 4G speed. Everyone wants the newest and fastest speed, hence the commercial's tagalong, "Don't get left behind." AT&T uses humor to show that they have the fastest network with a large emphasis on AT&T's superiority compared to other networks.
Saturday, January 21, 2012
save money and switch to Geico
If the video doesn't work, go to this link:
http://www.youtube.com/watch?v=5cpOMtfqJZ4
Friday, January 13, 2012
Social Networks
Of course social networking is the big thing right now for mainly teens, like twitter, facebook, and now pinterist. However, some adults use these social networks as well. When you’re a kid and you find out your parent is starting to break into these "social networks," it gets a little awkward and begins to be a little too much... Verizon chose to appeal to the American audience in a way that we can all relate to. They chose to have a family setting that expresses the message that they're phone plan, and it's applications, can be used by all family members making it more versatile.
If this video doesn't work properly, please go to this link:
http://www.youtube.com/watch?v=14CKzskjn4s
If this video doesn't work properly, please go to this link:
http://www.youtube.com/watch?v=14CKzskjn4s
Monday, January 9, 2012
The Wired Become Clueless
You know that the issue of generational differences in the social networking experience has been taken to the next level when it's parodied in a funny car commercial. The tables are turned when the wired become the clueless. There is some risk here for Toyota because they probably don't want to be seen as marketing to "old people." Other lenses through which to view this ad include gender and class just for starters.
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